Category Archives: Uncategorized
Tablet Strategy: How Brands and Agencies Engage their Tablet Audiences
In my first experience at an Atlanta Interactive Marketing Association event, I got the chance to talk about reaching consumers across their favorite new device, their tablet. The panelists touched on how tablets are disrupting the living room, providing new … Continue reading
How To Create Content That People Actually Care About
Ever feel like people don’t care about the time you spend developing content marketing? James Andrews dispels the myths of content creation by showing you easy ways to create great looking content. James Andrews, founder of Social People, specializes in the … Continue reading
Blogging Tips That Get Results
Blog or die, publish or perish. Blog article writing is an essential element to getting found by customers and by Google. Site visitors and search engines are looking for fresh, new content that is interesting. Published optimized blogs are like … Continue reading
Digital Atlanta Brings Together Digital Media Hub
Now in its third year, Digital Atlanta is a week long series of workshops, lectures, networking, and social events that brings together entrepreneurs, innovators, business leaders, solution providers, executives, and aspiring marketers like myself to discuss digital innovations, explore opportunities in the digital … Continue reading
Digital Marketing Education Series on Search Engine Marketing
In the late 1990′s, digital marketing debuted to great fanfare, but it was still fundamentally about advertising to customers. However in the past several years, new social and search engine marketing tools have upended that paradigm. “None of the universities … Continue reading
Terry Talks Values with Google
“Bring your whole self to work.” That’s the meaning behind having a job that you live and breathe for everyday. Terry Talks with Google connected Terry students with alumni who have experienced successful careers in different areas of expertise as … Continue reading
The ROI of Social Media
“Piano Man” Gary Vaynerchuk sung us a song on what the ROI of social media means for society at Inbound Conference 2012. His speech focused on customer retention and realizing that social media has an impact on the way we … Continue reading
The Biases of SEO
Imagine yourself as a young woman, searching for a mate. Rand Fishkin, short man SEOmoz extraordinaire, had a quirky keynote presentation at #Inbound12 about how women shouldn’t be excluding keywords, but looking for those men who were just as close … Continue reading
Scientific Inbound Marketing Tips and Tricks
Social Media Scientists like Dan Zarella are like unicorns and rainbows–they don’t really exist. However, I got the chance to catch a glimpse of Dan’s majestic knowledge of Inbound Marketing at #INBOUND12. He’s spent a lot of time crunching the numbers to … Continue reading
How to Work With Introverts
#INBOUND12, the world’s largest inbound marketing conference, featured some great keynote speakers that were loud and energetic. However, the one that silently caught people’s attention was a successful woman named Susan Cain. Susan Cain, author of “QUIET: The Power of … Continue reading

